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IP Management

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IP Warm-Up Recommendations

Why new sending IPs must be warmed up, what to expect, and a concrete ramp-up schedule (volume, pacing, audience selection). 4 min

  1. IP Warm-Up Recommendations

    Why new sending IPs must be warmed up, what to expect, and a concrete ramp-up schedule (volume, pacing, audience selection).

    Operational

    4 min

  2. Basic IP Allocation

    How many sending IP addresses to use, based on daily volume, for a single homogeneous mail stream.

    Operational

    2 min

  3. Advanced IP Segmentation and Allocation

    Segmenting mail streams into reputation realms — isolating transactional from marketing mail, grouping by quality, and sizing IP counts by volume.

    Operational

    5 min